Our Marketing Executive, Michelle Tait, recently attended Marketing Week Live, the UK’s largest marketing event offering the latest knowledge, techniques and solutions to push your concepts and brand building further. Combining a series of conferences and seminars within the large exhibition set up, the two-day event opened on 26th June, at the Kensington Olympia in London, to excited marketers eager to learn from industry experts and gain insight into the latest techniques to give organisations the competitive advantage. Sessions looked at the importance of understanding customer behaviour, tips to improve direct marketing campaigns and why it is essential to engage with different social platforms.
Michelle said “Marketing Week Live was a fantastic experience. As the leading industry event, I was expecting great things and I wasn’t disappointed. The venue was full to the brim with some really unique organisations and hearing from market leaders like Starbucks and Twitter was nothing short of inspiring. I’ve come away with some great contacts, tips and tools to implement in my own role to ensure IoSCM continue to grow in the marketplace.”
Find out more about Marketing Week Live at www.marketingweeklive.co.uk or follow @MWLive2013.